Category : BLOGGING & OTHERS

BLOGGING & OTHERS - 1 month ago

The Importance of Multi-Channel ABM

In traditional models, marketing out meant placing a 30-second commercial on TV. Later, it meant blasting leads in your database with HTML emails. In today’s evolving B2B landscape where attention is scarce, marketing must always be multi-channel....

BLOGGING & OTHERS - 1 month ago

Marketing Automation: When and Where to Implement

There is a large push in marketing to automate as many tasks and workflows as possible. However, automating for its own sake isn’t the best strategy. Especially for B2B marketing, automation should only be implemented where it provides real value. B...

BLOGGING & OTHERS - 1 month ago

Security by Design – A Security Snapshot

A common misperception about Security is that, if my company has employed a certain collection of security “things” (anti-virus, data encryption, a few cameras, locks on the doors…), then we should be OK. This new series – Security by Design &#...

BLOGGING & OTHERS - 1 month ago

Read This Before You Buy Any Udemy Course

Looking to learn coding this summer? Well, there are plenty of free resources on the Internet to quickly get you started but if you prefer proper instructor-led video courses, go with Udemy. If you are new here, Udemy is an online marketplace where y...